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It is what a user enters on the search bar to find specific information. Integrated marketing is all about allowing a brand to tell a digital story to its consumer, and although there will always be room for innovation, new ways to measure. The result is essential reading for digital marketing practitioners at all levels. While marketing includes every online or offline activity related to advertising and promotion, what is digital marketing. Brandscan now be direct sellers, content producers, bloggers, tweeters and even friends without having to rely on media.
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